In the design of a soft bag, there are several considerations to make in order to get the biggest return on your investment. After all, every design decision feeds back into the overall look and performance of the end result.
Here are some questions to ask yourself as you navigate through the design phase.
What Fabric Best Suits My Application?
Consider how and where your soft case will be used, and what kind of conditions the case will have to endure. Whether there is a need to keep out dust and water or cushion delicate instrumentation, the choice of fabric should be a reflection of these requirements.
Let’s use the example of a soft bag that is designed to transport liquids across the globe, and thus across various environments. A good fabric option, in this case, could be ballistic nylon, as it is both durable and can withstand extreme temperatures. Meanwhile, a firm polyethylene foam lining can further preserve the movement of cold air inside the case.
What Are My Weight Requirements?
While lightweight packaging solutions are ideal from a cost perspective, a soft bag also needs to be durable enough to support the weight of the products inside. For instance, a medical device company may want to create a sales demo case that is both portable and can accommodate an array of their products, some of which are on the heavier side.
Weight requirements do play a role in how a soft bag is designed, but with the right techniques, the end result still remains lightweight and cost-effective. Interiors can be molded to product dimensions so the overall space is reduced, with more rigid options available to suit heavier applications.
How Easy Will It Be to Transport This Case?
Weight will always have an impact on the portability of a soft bag — but there are other details to consider from a functional aspect as well. Adjustable and removable shoulder straps, inline skate wheels and webbed handles can all enhance the mobility of your custom case. When a bag is easier to handle, the product inside remains safer.
It’s also valuable to think about this from the perspective of setting up and packing up, too. Frustrations could come in the form of finicky locks on the exterior of the case or disorganized flat trays on the interior. The right closure — whether it’s Velcro, zippers or snaps — and custom foam inserts that match product needs can alleviate this problem.
Does This Soft Bag Reflect My Brand?
A soft bag isn’t just a vessel to transport your products. It’s also an opportunity to improve your brand recognition.
Embroidering or embossing a company logo to your case is an easy way to enhance its look and feel — and make your case stand out among competitors. The same can be said for customizing the color of the case to your brand specifications, like oh-so-recognizable blue from Tiffany & Co.
Need help designing and manufacturing your next soft bag? The team at Cases By Source offers an all-in-one solution with high-quality, economical results. Learn more about our process here.